Global Climate Strike
Branding, type design, website and graphics.
Logo for the 2019 Global Climate Strike in 8 languages.
Global Climate Strike Instagram camera frame, featuring translations of "Global Climate Strike" as a border. The border scales to fit any size device.
Dutch poster for a local Global Climate Strike event in Amsterdam, an example of the open-source brand in use.
"Closed" sign for businesses to use as part of their participation in the climate strikes.
Circular sticker designed as a free giveaway during the climate strikes.
Greve is a custom display font made specifically for the climate strikes and given away freely as a tool for people to use.
Examples of the Global Climate Strike brand and the Greve font in use on a protest sign.
Promotional Instagram graphic featuring Greta Thunberg.
Equation Campaign
Branding, type design, website and graphics.
Equation campaign logo and variations.
Pattern design, combining topographical maps to evoke a sense of land and geography, and currency engravings to evoke a feeling of trustworthy financial institutions.
Social media graphic for The Equation Campaign.
Cover design for a report used to help raise funding to distribute to frontline environmental groups.
Photo selections to make sure The Equation Campaign team always has a good photo handy.
Diagrams illustrating exactly how The Equation Campaign's strategy will create change.
350.org Global Brand
Brand system, tools, templates, and visual resources.
Logo for 350.org
Example of 350's brand being customized and used in a local context.
Social media graphic for 350 designed to communicate 350's core message and capture the people-power spirit of 350's mass actions.
Tote bag used as thank you gift for 350's donors. It shipped with a reusable fabric pen so people could fill in the blank and customize the bag for themselves.
Klima is a typeface that's freely available to anyone working on climate change. Designed as a simple, flexible set of fonts for everyone, it also serves as one of 350's brand fonts.
Animated video explaining 350's mission, strategy and values.
350 local group members volunteering outside a concert.
People's Climate March
Print, website and digital design.
Poster for the 2014 People's Climate March. Photo is from Rockaway Beach where flooding from Hurricane Sandy devastated communities in 2012.
Social media graphic showing one of the early estimates of attendance at the 2014 People's Climate March in New York City. The estimate was later revised to include more than 400,000 people marching that day.
One of the customizable handheld signs for the 2014 People's Climate March in New York City.
Simple guide to using the People's Climate March brand to make your own graphics.
Social media graphic used as part of a promotional event leading up to the 2014 People's Climate March.
Massive banner used at the front of the 2017 People's Climate March in Washington DC. Uses Klima, a typeface I designed and distribute freely for the climate movement.
Route map showing the path of the 2014 march in New York City.
350 Online Actions
Product design, UX, front-end development for an online petitions and donations system.
350.org's main global donation page. We routinely tested variables like donation amounts, background image choice, compact multi-step form vs. long single page form, etc. Link: 350.org/donate
A petition from regional affiliate 350 Pacific using 350.org's petition platform. Showcases some of the customizable options I built in to the platform, like customizable background images, different color schemes. Link: act.350.org/sign/pacificpawa
350 works in hundreds of countries, so their online action system needed to support lots of languages — including East Asian languages like Japanese, seen here. Link: act.350.org/act/g20-2020_ja/
In addition to working in dozens of languages, 350 also often coordinates global days of action where people from around the world take action together simultaneously — the online action system supports that by making it easy to create translated, cross-linked versions of any action. Link: act.350.org/act/paris-response_pt/
In the United States, 350 occasionally runs "call" campaigns, where we provide the tools for people to call their elected officials. People can look up their elected official's contact information, as well as suggested talking points for people who are nervous about what to say. Link: act.350.org/call/house-dems-support-a-green-new-deal
350's online actions platform was designed to scale, so it can by used for very specific, small-scale, local actions, like this one targetting New York City assembly members. Link: act.350.org/sign/assembly-divestny-2020
Baseline Wordpress Framework
A flexible Wordpress framework used by more than 370 websites.
Website for Fossil Free, a global campaign to help people form local groups and help transition to a world free from fossil fuels. Link: gofossilfree.org
Website for the 2014 People's Climate March (later becoming the People's Climate Movement) Link: peoplesclimatemarch.org
Global website for 350.org, with versions in eight languages. Link: 350.org
"Science" page on 350.org featuring a succinct summary of the latest climate science from Dr. Kimberley Nicholas. Link: 350.org/science
Website for the Exxon Knew campaign, based on uncovered documents proving that Exxon knew about climate change 40 years ago and worked to surpress that knowledge. Link: exxonknew.org/science
Documentation site for the Baseline project, includes basic tips, FAQ, a list of useful CSS classes that are included that allow HTML authors to easily customize their page. Link: baseline.350.org
350 Trainings website, featuring a large archive of useful content for trainers and workshop leaders. We augmented the Baseline framework with several tools, filters, and navigational elements to help people browse this wealth of useful training material. Link: trainings.350.org
Typeface Design
Designing typefaces for activists, free for all non-commercial use.
Folsom is a wide, bold, all-caps display typeface, developed as the brand font for the Rise for Climate 2018 global day of action. It's free to download for all non-commercial use. Link: wehtt.am/fonts/#folsom
Arroyo is a western-flavored, Latin-style display typeface. Link: wehtt.am/fonts/#arroyo
Mort is a chunky 70's geometric displaly typeface. Link: wehtt.am/fonts/#mort
Mort is a chunky 70's geometric display typeface. Link: wehtt.am/fonts/#mort
Other Projects
Unique, unusual, or otherwise interesting one-off projects.
"Keep it in the Ground" banner using Graph, made by the Green Party of Ireland. Photo taken at the top of the Cliffs of Moher.
100-meter wide image of a polar bear drawn on the Langjökull glacier in Iceland using biodegradeable food coloring. Part of a series called eARTh, where large-scale land art was created and then photographed by satelite.
Anti-mountaintop removal video from Rainforest Action Network, featuring a voiceover from Susan Sarandon. Watch on YouTube.
Massive Greenpeace banner drop from a coal crane in Cirebon, Indonesia. Uses Graph as the typeface.
Melina Laboucan-Massimo and Jane Fonda at the March for Jobs, Justice and Climate in Toronto, Canada, July 2015. Font is Graph.
